An exciting new adventure at Web Analytics Demystified

I am excited to announce I am embarking on a new adventure as a Partner at Web Analytics Demystified. I will be heading up the dedicated analytics practice, helping Demystified clients identify new opportunities, as well as develop their in-house analytics practices.

Web Analytics Demystified is home to amazing leaders in the digital analytics space, and I am honoured to join Eric T. Peterson, John Lovett, Adam Greco, Brian Hawkins and Kevin Willeitner, working with some of the biggest brands in the world.

While this blog will still be here, head on over to to read more.